Our Remit
We have worked with PowerPlay since 2019 to increase their site’s online visibility & revenue in Canada.
Link building has played a fundamental role in moving the needle for their Google rankings in such a fiercely competitive niche.
The main objectives have been: protecting their brand rankings, achieving maximum Page 1 non-brand visibility, & increasing clicks & FTDs (sales) through all this.
What We Did
For years, we have been proactively building backlinks on quality-checked topical websites; building up their optimised content hubs; & addressing ongoing technical issues.
- Search Engine Optimisation
- Content Optimisation
- Back Link Building
- Tech Audit & Fixes
Key Statistics
139%
Year-on-Year Increase in Total Google Impressions (Visibility)
109%
Increase in Non- Branded Impressions Year-on-Year
137%
Increase in Non-Brand SEO Traffic Year-over-Year
What We Achieved
Google Keyword Visibility
Source: SERanking, 2025
Website SEO Traffic
Source: SERanking, 2025
